ESL FACEIT Group, a major player in esports and tournament organization, has teamed up with Level Infinite to launch a groundbreaking card program tailored for PUBG MOBILE enthusiasts. This partnership aims to harness the massive popularity of PUBG MOBILE to promote card subscriptions and deliver enticing benefits to users.
The New Card Program
The newly introduced PUBG MOBILE Esports Card Program is designed to integrate with various payment systems and financial institutions. It will enable banks, telecom companies, and other financial entities to offer themed PUBG MOBILE cards to their customers.
These cards come with exclusive in-game incentives and perks, appealing directly to the game’s expansive player base.
Key Features of the Program:
- Themed Cards: The program includes PUBG MOBILE-branded cards that cater to fans of the game, offering a unique touch to everyday financial transactions.
- Exclusive In-Game Items: Cardholders will receive special in-game items, enhancing their PUBG MOBILE experience with exclusive rewards.
- Event Sponsorship and Bootcamps: Partners have the option to secure naming rights for events such as the PUBG MOBILE Club Open and host bootcamps for emerging talent.
- Collaborations with Creators: Card issuers can collaborate with PUBG MOBILE creators for activations and content creation, enhancing the program’s reach and engagement.
- API Integration for UC: ESL FACEIT Group will provide an API for automated UC (Unknown Cash) transactions, streamlining the process for card users and enhancing the user experience.
Regional Focus
The program will be rolled out across the Middle East, North Africa, and Europe. However, it will not include regions such as India, South Korea, and China. This regional focus allows the program to cater specifically to areas with a high concentration of PUBG MOBILE players and potential cardholders.
Strategic Benefits
This initiative offers financial institutions a unique avenue to attract and engage the Generation Z audience. By combining the thrill of esports and gaming with practical financial products, the program aligns perfectly with the interests of young gamers.
Benefits for Partners:
- Enhanced Brand Visibility: By associating with PUBG MOBILE, partners gain exposure in a rapidly growing market.
- Increased Customer Engagement: Exclusive in-game rewards and collaborations with creators provide added value to cardholders.
- Comprehensive Solution: The program integrates card issuance, usage, and audience engagement into a unified offering, making it a valuable addition to any financial institution’s product lineup.
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Conclusion
The partnership between ESL FACEIT Group and Level Infinite marks a significant development in the convergence of esports and financial services.
By launching this innovative card program, they not only enhance the PUBG MOBILE experience but also provide a compelling offering for financial institutions aiming to connect with the gaming community. As the program rolls out, it will be exciting to see how it influences both the esports and financial sectors.